Farzana Quoquab Binte Habib
Staff Member

Assoc. Prof. Dr. Farzana Quoquab Binte Habib

PROFESOR MADYA (DS14PDA)

Contact Information

Official Email farzana@utm.my
Personal / Professional Website https://people.utm.my/farzana/
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Research & Expertise

30
h-index
3,115
Citations
150
Publications
Research Areas
Consumer Behaviour
sustainable consumptiongreen marketingservices marketingvalues and ethicsconsumer behavior

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UTM Scholar

Academic Background

Highest Qualification Doktor Falsafah / PhD
Institution Universiti Kebangsaan Malaysia
Country Malaysia
Year of Graduation 2012

Research Projects

3 total
THE POTENTIAL OF E-BUSINESS OF FRESH AGRICULTURAL PRODUCE IN MALAYSIA 2015
COMPLETED
EMBEDDED VALUES IN THE TECHNOLOGY BASED SERVICE DELIVERY SYSTEM: DEVELOPING AN INTEGRATED FRAMEWORK 2014
COMPLETED
'CONSUMPTION' FROM THE ISLAMIC VIEWPOINT: HOW DO EPICUREANISM AND GLOBAL CONSUMERISM AFFECT MUSLIM BUYERS' CONSUMPTION PATTERN? 2014
COMPLETED
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